Inside the Fresh Prints Sorority Merch Gifting Suite at IU Bloomington and Texas A&M
TL;DR
- Fresh Prints hosted small gifting suite events where sorority girls picked and customized merch in person.
- Studio Fresh Prints makes it easy to order sorority merch without minimums so you can grab just one item anytime.
- The events at IU and Texas A&M let guests browse, customize, and experiment with designs at their own pace.
- Fresh Prints blends retail and customization so every piece feels personal.
- If you missed the events, you can still shop all collections online and get items shipped directly to you.
If you saw sorority girls walking around with Fresh Prints bags and new sorority merch on campus, that was us.
To celebrate the launch of Studio Fresh Prints, we hosted an intimate gifting suite near two schools, where sorority girls could browse sorority merch from our new retail line, pick what they actually wanted, and customize it on the spot.
The idea behind the event was simple. Not every merch situation needs a full chapter order. Sometimes you just want one hoodie, a pair of shorts, or a tank that looks good with the rest of your college closet.
These were the first two stops:
Here’s what went down.
Stop One: IU Bloomington at Soma Coffee House
The IU event took place at Soma Coffee House on Kirkwood Avenue.
People came through in waves between classes, browsed our racks of apparel (hoodies, mocknecks, slimfit shirts, etc.), picked their item, and customized it while grabbing coffee. Sorority girls got to choose from tons of heat press vinyls and they also got to try heat pressing them on the garments themselves.
We wanted to keep the event intimate and fairly small so everyone actually had time to look through the options and find something they liked instead of rushing through the process. People had time to experiment with different heat press options and placements. Plus, they got to talk through their ideas before committing to anything. Watching everyone personalize their pieces in real time ended up being one of the most fun parts of the stop!
Stop Two: Texas A&M at Carport Coffee
The second stop happened at Carport Coffee near Texas A&M.
The venue itself was open to the public, but the gifting and merch selection were invite-only. So while the coffee shop stayed busy with regular customers, invited guests were browsing the racks and claiming their new sorority merch favorites.
This stop also included several Fresh Prints Campus Managers, which added a different dynamic to the event. It was great to see so many different students - whether they were influencers, student entrepreneurs, active sorority members - all in the same place!
The conversations we had with all of them are a big part of how ideas for future designs and products actually start. (*cough cough* And we’re never slowing down! Stay tuned for upcoming product releases.)
What sorority merch did guests walk out with?
Guests weren’t limited to one specific item. Instead, they chose from a curated selection and picked whatever they wanted to take home.
Some of the pieces available included:
- Heavyweight hoodies
- Heavyweight sweats
- Midweight sweatpants
- Custom shorts and sorority shorts
- Mock neck sweatshirts
- Layered tanks and custom tanks
- Slim-fit shirts for everyday wear
Color options ranged from classic neutrals like gray to more playful choices. A few pieces also featured patterns and details such as plaid letters and polka dots.
Once someone picked their item, they moved to the customization station. Heat press add-ons let guests add chapter details or small design elements so the final piece really felt like their own.
Frequently Asked Questions
What was the sorority merch gifting suite for?
The gifting suite celebrated the launch of Studio Fresh Prints, the new online store for no minimum sorority merch. It was an intimate event where all invited guests got to choose from our newest retail products and customize it however they wanted.
What sorority merch items were featured?
The racks included items from our core Studio Fresh Prints collection, such as heavyweight hoodies, mock neck sweatshirts, slim-fit shirts, shorts, tanks, and sweatpants. Multiple colors and patterns were also available.
Could guests customize their items on-site?
Yes. After choosing a piece, guests added customization using heat press designs.
Can I still get these merch items if I didn’t go to the event?
Yes. That’s exactly what Studio Fresh Prints offers. You can shop sorority merch online with no minimum order requirement, whether you want one item or several.
Will there be more Fresh Prints campus activations like this?
Absolutely! These were the first two stops, and similar Fresh Prints events are expected to appear at more campuses as new collections roll out.
Missed the Gifting Suite? Here’s Where to Shop Instead
The gifting suites were really just the in-person version of what Studio Fresh Prints does every day.
The online store lets you order sorority merch with no minimums, including single shirts or smaller sets for friends. That means you can grab something for yourself without needing thirty people to agree on the same design first.
If you missed the IU Bloomington or Texas A&M stops, you didn’t miss the collection itself.
You can still explore the full retail selection on the Studio Fresh Prints online store, where you can shop by sorority or by product and have your picks shipped straight to you. Since going live, we’ve actually released two new collections already!
- The Fresh Prints Soft Launch Collection
- The Fresh Prints Out of Town Spring Break Collection
Shoutout to our amazing Creative, Brand, and Product Development teams for making all this happen! Shop all the collections on our retail site today.